TRENDS REPORT 2025

The brief summary: CrowdRiff conducts an annual survey to gather insights from destination marketing organizations (DMOs) on upcoming trends. The goal is to present this data on the website in an engaging way, prompting visitors to explore and download a free eBook for more details. The completed task: Led the complete design process for the Trends Report 2025 brand identity, including website design, motion design, ad creatives, and the eBook layout. Created dynamic motion graphics to effectively showcase the data visualizations, ensuring an engaging user experience that draws attention and promotes deeper exploration of the report. Copywriter: Isabella Parks